OBJ (or .OBJ) is a geometry definition file format first developed by Wavefront Technologies for its Advanced Visualizer animation package. The file has been adopted by many 3D graphics application vendors.
The OBJ file format is a simple data-format that represents 3D geometry alone — namely, the position of each vertex, the UV position of each texture coordinate vertex, vertex normals, and the faces that make each polygon defined as a list of vertices, and texture vertices. Vertices are stored in a counter-clockwise order by default, making explicit declaration of face normals unnecessary. OBJ coordinates have no units, but OBJ files can contain scale information in a human readable comment line.
Rhinoceros (typically abbreviated Rhino, or Rhino3D) is a commercial 3D computer graphics and computer-aided design (CAD) application software. Rhinoceros geometry is based on the NURBS mathematical model, which focuses on producing mathematically precise representation of curves and freeform surfaces in computer graphics (as opposed to polygon mesh-based applications). Rhinoceros is used in processes of computer-aided design (CAD), computer-aided manufacturing (CAM), rapid prototyping, 3D printing and reverse engineering in industries including architecture, industrial design (e.g. automotive design, watercraft design), product design (e.g. jewelry design) as well as for multimedia and graphic design. The Rhinoceros file format (.3DM) is useful for the exchange of NURBS geometry. The Rhino developers started the openNURBS Initiative to provide computer graphics software developers the tools to accurately transfer 3-D geometry between applications. An open-source toolkit, openNURBS includes the 3DM file format specification, documentation, C++ source code libraries and .NET 2.0 assemblies to read and write the file format, on supported platforms (Windows, Windows x64, Mac, and Linux).